Wild's Endorsement I
Advanced tab: only after you own the store
- Category
- Endorsement
- Official description
- Joe Wild personally endorses your store. Visiting customers have 25% more budget to spend.
On this page
How it works
Only after you own the store. Customers with a budget get +25% of their original budget. At 100 credits per 1% it costs more than Store Renovation III, but it is the next step once renovations are done.
After the buyout
What it does
Customers who shop with a budget get a bigger budget.
Rating
Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
Buy it when the condition in the reason applies, such as stock waiting for buyers, crime building up or batteries running short. Until then, put the money into your current business.
When stock is piling upOnly for accepted high-value stock constrained by customer budgets; it cannot force an unwilling customer to buy.
When production falls shortDelay if available output already sells. Spending more on budgets cannot supply a missing production input.
Ratings by specialization
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
- Rating
- Its benefit is retail customer budget, not a blanket multiplier to fixed order or contract rewards. Buy only if a separate valuable retail business makes the post-ownership cost worthwhile.
- Rating
- Its benefit is retail customer budget, not a blanket multiplier to fixed order or contract rewards. Buy only if a separate valuable retail business makes the post-ownership cost worthwhile.
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
- Rating
- Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool.
| Specialization | Rating |
|---|---|
| Apprentice | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
| Water Merchant | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
| Fence | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
| Rock Bottom | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
| Hydroponic Farmer | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
| Gunsmith | C Its benefit is retail customer budget, not a blanket multiplier to fixed order or contract rewards. Buy only if a separate valuable retail business makes the post-ownership cost worthwhile. |
| Chemist | C Its benefit is retail customer budget, not a blanket multiplier to fixed order or contract rewards. Buy only if a separate valuable retail business makes the post-ownership cost worthwhile. |
| Rat Wrangler | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
| Aquafarmer | B Available only after the store is paid off. Adds 25% of base budget to customers who use a budget; it is a conditional continuation investment after cheaper renovations, not a pre-buyout income tool. |
Recommended time to buy
Late game
Undiscounted unlock price on Mark Up: 2500. Only after ownership and, for budget value, after considering Store Renovation III. Leave enough continuing trade to use the larger budgets instead of expecting a fixed increase to every payment.
Upgrades and perks that work well with it
- Store Renovation III
Compare the cheaper budget route before paying for another budget increase after ownership.
Price
No perk
- Price Gouge
- 2,500
- Mark Up
- 2,500
- Thin Margins
- 3,750
- Red Ink
- 5,000
Wild's Favorite
- Price Gouge
- 2,250
- Mark Up
- 2,250
- Thin Margins
- 3,375
- Red Ink
- 4,500
On Wild's Bad Side
- Price Gouge
- 2,750
- Mark Up
- 2,750
- Thin Margins
- 4,125
- Red Ink
- 5,500
Pillar of the Lower Levels
- Price Gouge
- 2,125
- Mark Up
- 2,125
- Thin Margins
- 3,188
- Red Ink
- 4,250
Wild's Favorite + Pillar of the Lower Levels
- Price Gouge
- 1,912
- Mark Up
- 1,912
- Thin Margins
- 2,869
- Red Ink
- 3,825
On Wild's Bad Side + Pillar of the Lower Levels
- Price Gouge
- 2,338
- Mark Up
- 2,338
- Thin Margins
- 3,506
- Red Ink
- 4,675
| Price Gouge | Mark Up | Thin Margins | Red Ink | |
|---|---|---|---|---|
| No perk | 2,500 | 2,500 | 3,750 | 5,000 |
| Wild's Favorite | 2,250 | 2,250 | 3,375 | 4,500 |
| On Wild's Bad Side | 2,750 | 2,750 | 4,125 | 5,500 |
| Pillar of the Lower Levels | 2,125 | 2,125 | 3,188 | 4,250 |
| Wild's Favorite + Pillar of the Lower Levels | 1,912 | 1,912 | 2,869 | 3,825 |
| On Wild's Bad Side + Pillar of the Lower Levels | 2,338 | 2,338 | 3,506 | 4,675 |
Favor pays first; the rest is cash.
Requirements and unlocks
- Requires
- None
- Unlocks
Customer budget increase
Store Renovation I
- Price
- 500
- Budget
- +10%
- Per 1%
- 50
Store Renovation II
- Price
- 750
- Budget
- +15%
- Per 1%
- 50
Wild's Endorsement I
- Price
- 2,500
- Budget
- +25%
- Per 1%
- 100
Wild's Endorsement II
- Price
- 5,000
- Budget
- +25%
- Per 1%
- 200
Wild's Endorsement III
- Price
- 10,000
- Budget
- +25%
- Per 1%
- 400
| Price | Budget | Per 1% | |
|---|---|---|---|
| Store Renovation I | 500 | +10% | 50 |
| Store Renovation II | 750 | +15% | 50 |
| Wild's Endorsement I | 2,500 | +25% | 100 |
| Wild's Endorsement II | 5,000 | +25% | 200 |
| Wild's Endorsement III | 10,000 | +25% | 400 |
Store Renovation III isn't in this table: it also raises budgets, through a step the Calendar's Status tab doesn't list.